Privacy Policy

Privacy

BBR Optometry Ltd is situated at Marbury House, 38 St Owen Street, Hereford, HR1 2PR.

We can be reached via e-mail at enquiries@bbroptometry.co.uk or you can reach us by telephone at 01432 265030.

The Practice is aware of its responsibilities under GDPR.

Individuals’ rights are respected and supported as per GDPR 12-22 (Data Security Standard 1.3). All data will be processed in full accordance with the Data Protection Act 2018 incorporating GDPR. We ensure that personal data is:

  • Processed lawfully, fairly and in a transparent manner in relation to individuals.
  • Collected for specified, explicit and legitimate purposes and not further processed in a manner that is incompatible with those purposes; further processing for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes shall not be considered to be incompatible with the initial purposes.
  • Adequate, relevant and limited to what is necessary in relation to the purposes for which they are processed.
  • Accurate and, where necessary, kept up to date; every reasonable step must be taken to ensure that personal data that are inaccurate, having regard to the purposes for which they are processed, are erased or rectified without delay.
  • Kept in a form which permits identification of data subjects for no longer than is necessary for the purposes for which the personal data are processed; personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes subject to implementation of the appropriate technical and organisational measures required by the GDPR in order to safeguard the rights and freedoms of individuals.
  • Processed in a manner that ensures appropriate security of the personal data, including protection against unauthorised or unlawful processing and against accidental loss, destruction or damage, using appropriate technical or organisational measures.

For each visitor to our Web page, our Web server automatically recognises no information regarding the domain or e-mail address.

We collect the e-mail addresses of those who communicate with us via e-mail, name and address, telephone number.

The information we collect is used for internal review.

If you do not want to receive e-mail from us in the future, please let us know by sending us e-mail at the above address.

If you supply us with your postal address on-line you will only receive the information for which you provided us your address.

Persons who supply us with their telephone numbers on-line will only receive telephone contact from us with information regarding enquiries placed on line.

With respect to Ad Servers: We do not partner with or have special relationships with any ad server companies.

From time to time, we may use customer information for new, unanticipated uses not previously disclosed in our privacy notice. If our information practices change at some time in the future we will post the policy changes to our Web site to notify you of these changes and we will use for these new purposes only data collected from the time of the policy change forward. If you are concerned about how your information is used, you should check back at our Web site periodically.

Customers may prevent their information from being used for purposes other than those for which it was originally collected by e-mailing us at the above address.

Upon request we provide site visitors with access to no information that we have collected and that we maintain about them.

Upon request we offer visitors the ability to have inaccuracies corrected in contact information.

Consumers can have this information corrected by sending us e-mail at the above address.

If you feel that this site is not following its stated information policy, you may contact us at the above addresses or phone number.

For full details, see our Data Security and Protection Policy

Cookies

Cookies allow us to do multiple things to enhance and improve your browsing experience on our website.

We use cookies to track visitors to our website; these details are in no way personal details and will never be shared. Using these cookies we can improve the performance of our website for you, the user.

We also use cookies in order to geo-target specific users to make websites more personal. In addition, we use cookies to process your claim forms.

Please see our cookies page for more information

Further Information

At BBR we provide a
comprehensive low vision
assessment

If you are a new low vision patient to BBR Optometry, we will need to ensure we have all necessary information about your eyes, vision and circumstances.

If you have had an up-to-date optometric examination (Sight Test) within the last 6 months we will not need to re-examine you. A recent hospital or ophthalmology examination is not the same thing.

Please ask your Optometrist for a referral which includes the Sight Test details including visual acuity and diagnosis. This is not usually visible on your prescription.

Once we have received the referral, we will be able to arrange an appointment.

If you have not had a recent Sight Test (within 6 months) with an Optometrist, we will need to conduct this prior to any low vision assessment. As this will need to include extended examination components such as dilation and imaging there may be a charge for this as it falls outside the scope of the NHS Sight Test. We will be unable to conduct an eye examination and low vision assessment on the same day because your vision may be temporarily blurred as a result of dilation.

Please download the large print low vision questionnaire here and complete to bring with you to the appointment